JOÃO
QUARTUCCI
CREATIVE COPYWRITERThe Thermometer That Gets Cold
For the first time, outdoor clocks displayed weather-triggered messages, asking for donations at the perfect moment: just when people were freezing.
For the first time, outdoor clocks displayed weather-triggered messages, asking for donations at the perfect moment: just when people were freezing.
W/McCann
Salvation Army
Brazilian's official uniform
Dojo
Havaianas
Without being an official sponsor of the Tokyo Olympic Games, we made Brazil’s most beloved sandals the most talked-about footwear of the event.
THE RESULTS?
6th place
On trending topics without anymedia investments.
More than 30 thousand
mentions during the event.
Not to mention all the spontaneous
media coverage.
Claudia
Santa Clara
Perlatte
To launch Perlatte in Brazil, a medicine for those who can’t handle lactose, we made milk the hottest topic nationwide.
Descontos Cantados
GUT
Mercado Livre
In a feat that broke the internet, Mercado Livre teamed up with top-selling Brazilian artists to announce a hit discount campaign.
Minimalist Narcisa
Dojo
Primevideo
To launch a service that allows you to watch any streaming channel on Prime Video’s platform, we stripped Brazil's most famous socialite down to the essentials: her favorite TV shows.